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I'm A One-Man Band That Makes A Lot Of Noise...

Ok, so the truth is, Brand Target is really just me. My name is Matthew Petchel and I've loved marketing, advertising and branding since I was a kid. After getting my degree (in you guessed it, marketing with an emphasis on branding), I set out to help companies tell their story and now have almost 30 years experience creating, developing and implementing innovative branding, marketing and advertising strategies for healthcare, dental equipment and financial services brands. My unique blend of business and creative allows me to see the 'big picture' quickly with an eye on your results. However, my greatest talent is establishing lasting relationships with clients and simply getting things done.

EXPERIENCE / SKILLS

• Consumer and B2B experience
• Unique balance of creative & business
• Industry Connector
• Results-Oriented Strategic Thinker
• Author/Speaker/Entrepreneur/Industry Guru
  

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Branding In Practice

Branding In Practice is the first and only book that focuses on helping dentists and dental practices get their brand right from the start. Delivered in a succinct format, Branding In Practice can be read on a Friday morning in a coffee shop or on an airplane ride. Branding In Practice shows how dental practices can benefit from treating their practice more like a consumer brand to connect with patients and increase success.

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Dental Everything... All In One App.

I am the founder of SWYP Dental App -
The Dental News Aggregator that helps dental professionals keep up with the industry.

Check out SWYP